INITIA Research Alliance is the leading European scientific initiative specialising in management and
business research, focusing on issues such as technology and innovation, service management, quality, marketing of complex goods, and corporate strategy.
INITIA Research Alliance is a non-profit organisation and
entirely funded by donations, sponsorship, and research assignments given by leading business firms.
Our position in the market is unique as is INITIA´s research profile:
- surveillance of mega-trends and reporting on technology-related conse- quences for business life and society
- independence from political interests and other distortions of research
- academic expertise, however performing in a practice and applicability oriented manner, no immaterial pure theory-based research “into the blue”
- strict orientation towards the needs of the markets, firms, and its officers
- no abuse of public fundings
- precise profiling of each individual institute´s core topics, however group-wide synergetic cooperation
PR [at] initia.eu